“There’s a California surfing competition that happens in a five-month window every year.

“There was no market in 1993, but we saw a wave coming,” Malachowsky told Forbes in 2016. NVIDIA set out to build an advanced specialised chip capable of faster and realistic graphics for video games. Their vision also stretched as far as to imagine a graphics platform that differed from graphics chip companies that were already there. They saw the PC as a modern device at a time when it existed in the form of a clunky device requiring a dedicated space. NVIDIA was founded by Jensen Huang, Chris Malachowsky, and Curtis Priem in 1993, the same year when the term “millenial” was coined.Īt the very beginning, Huang and his co-founders were convinced that the PC would become a commercial device and would eventually be used to enjoy multimedia and video games. NVIDIA’s success is essentially the story of three computing pioneers seeing the need for a new form of computing platform and starting a company to deliver on that need. Whether you call it a computer-generated clone, a deepfake or a digital double, NVIDIA made sure every aspect of Huang looked real, including his leather jacket. The moment showed NVIDIA’s vision to not just be a company building graphics processors powering high performance computers to mining bitcoin.

Having broadcast several announcements from his kitchen, nothing seemed amiss about this event until NVIDIA explained how part of the keynote featured a Huang who was far from real. In April last year, NVIDIA CEO Jensen Huang, wearing his trademark leather jacket, presented a GTC keynote from his kitchen. In this episode, we are looking at NVIDIA, a Santa Clara, California-based computing platform company driving some of the leading edge innovation in the field of graphics, HPC, and AI. In this series of ai.nl, we feature the most promising AI companies in the world: where do they come from, what have they achieved and what are their plans for the future.

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